Commercial music has always been formulaic. It takes a certain level of pragmatism to fix something that is not broken. The late 90s and early 00s Bollywood music saw experimentation with synthesised sounds and emerging music production techniques, but it was stacking a dancey drum track over yesteryear sombre tunes which proved to be a revelation. Music directors couldn’t get enough of it. When the hysteria over remixes ran its course, directors bet their money on Sufi tracks led by Rahat Fateh Ali Khan and Kailash Kher to deliver surefire hits.
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